GQ Style UK #9 (part 2)

"The Everyman" is the tile of this editorial featuring gorgeous Matteo Martini shot by John Balsom for the latest issue of the Brit GQ Style.
What does it mean to be a gentleman today ? How do you ressurrect a way of looking at the world that seems to be so wedded to an elitist past ? The answer, of course, is to open it up. This means creating a new philosophy of the gentleman, adapted to current circumstances. And it's a philosophy that will have to be about more than just which way to pass the port. It'll have to redetermine the attitude to the arts, to business, to people -and it will have to mean something to everyone, not just those at the top. This new approach will strike a chord with men who recognize that reality has moved on, but who remain as ambitious as ever. They want innovation. They want to be ready for action and open to possibility, take the lead from the men who were first to admit that it's time to rewrite the old etiquette.